Monthly Archives: April 2011

What are you scared shitless of?

Here is an inspiring talk by Merlin Mann about being scared shitless. In my life and especially recently I have been scared shitless: that I wouldn’t find love. of childbirth of raising my kids right of something happening to my … Continue reading

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Do you need a brochure?

Do you need a brochure?

If you are looking for information about a certain company or organization, where do you start looking first? I usually first turn to the internet. I google. So you could say that a website is the most important window for … Continue reading

Posted in Design, Marketing | 3 Comments

What we know limits what we can imagine

Innovation Killer

Have you ever been in a brainstorming session to come up with the next great product that puts your company on top of the list of innovative companies? How successful was that session? Why do you think that is? Cynthia … Continue reading

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26 ways to make brainstorming a success

Brainstorming success

1. Find, train (or hire) a skillful facilitator 2. Make sure you’re focusing on the right challenge. 3. Invite people who really care about the topic. 4. Invite people with diverse points of view. 5. Spend time clarifying the “current … Continue reading

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26 reasons why brainstorming doesn’t work

Brainstorming failure

1. Poor facilitation 2. Wrong (or poorly articulated) topic 3. Unmotivated participants 4. Insufficient diversity of participants 5. No transition from “business as usual” 6. Inadequate orientation 7. Lack of clear ground rules 8. Sterile meeting space 9. Hidden (or … Continue reading

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Give your meetings a creative kickstart – 4

Creative kick start

Let’s say your meeting is about your sales targets. Start your session with this little exercise: State the issue:       Target Get participants to write a list of words that they immediately associate with the word. Examples: center crime bulls eye … Continue reading

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And the barriers to creativity are:

Barriers to creativity

Drumroll please… ◻Serendipity ◻Uncertainty ◻Patience ☑ Judging ☑ Boredom ☑ Results based ☑ Stress ☑ Extrinsic rewards ☑ Ego ◻ Self esteem ◻ Intrinsic rewards ☑ Facts ☑ Words ☑ Judging ◻ Failure ☑ Brainstorming ☑ Fear ☑ Your boss … Continue reading

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What are the barriers to creativity?

Barriers to creativity

Here is a list of  items I would like you to categorize. Please tick all those which you think are BARRIERS to creativity (i.e. which stop you from being creative). ◻ Serendipity ◻ Uncertainty ◻ Patience ◻ Judging ◻ Boredom … Continue reading

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Give your meetings a creative kick start – 3

Creative kick start

Prior to the meeting, prepare A4 or A5 envelopes: you will need one per participant. Choose an object that fits in the envelope: it should not be too easily recognizable it should speak to the sense of touch The goal … Continue reading

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